Facing AFib is a national program to educate Americans about AFib and to encourage those with the condition to take steps to help reduce their stroke risk. The program also aims to facilitate improved communication between patients and healthcare providers. The program website, www.FacingAFib.com, offers helpful information and free resources, such as a stroke risk assessment tool and personalized doctor discussion guide. Visitors also can register for a free interactive book, AFib and Stroke: The Heart-Head Connection. Facing AFib is supported by founding sponsor Boehringer Ingelheim Pharmaceuticals, Inc. along with partnering organizations National Stroke Association and StopAfib.org.
"As the founder of StopAfib.org and someone who has been an AFib patient, I have taken the Facing AFib Pledge. It is my passion to ensure patients have access to credible information and useful tools like those available at FacingAFib.com," said Mellanie True Hills, founder of StopAfib.org. "I encourage everyone to take the Pledge and to find out how many others just like them have made the commitment to face AFib and get serious about stroke."
About Atrial Fibrillation and Stroke
Atrial fibrillation is one of the most common sustained heart rhythm abnormalities. 3 Atrial fibrillation is associated with up to 15 percent of all strokes in the U.S. 2 The prevalence of AFib is expected to increase 2.5-fold to 5.6 million by 2050, reflecting the growing population of elderly individuals. 3 The risk of stroke associated with AFib increases with age. 7 People with risk factors such as high blood pressure and diabetes are at increased risk of developing AFib. 1
Facing AFib Partnering Organizations
Boehringer Ingelheim Pharmaceuticals, Inc., the founding sponsor of the Facing AFib program, has joined with two leading patient advocacy organizations to help raise public awareness of AFib and its related increased stroke risk:
National Stroke Association is the only national organization in the United States that focuses 100 percent of its efforts on stroke. The organization achieves its mission to lower the incidence and impact of stroke by developing compelling community outreach programs, calling for continued improvement in the quality of stroke patient care and educating both healthcare professionals and the general public about stroke. Visit www.stroke.org or call 1-800-STROKES (1-800-787-6537) for more information. Join our Facebook page at www.stroke.org/facebook.
StopAfib.org founder, Mellanie True Hills, created the site as part of the American Foundation for Women's Health to share what she and other atrial fibrillation (AFib) patients have learned and to provide others with information and answers to their questions. StopAfib.org is a patient-to-patient resource to help patients control their AFib so it doesn’t rule their lives. The site reaches out to patients, families, and caregivers, who all deal with the life-changing impact of AFib. StopAfib.org also contains an AFib Services Locator to help patients find the right resources for treating and managing their AFib. ( www.stopafib.org)
About Boehringer Ingelheim Pharmaceuticals, Inc.
Boehringer Ingelheim Pharmaceuticals, Inc., based in Ridgefield, CT, is the largest U.S. subsidiary of Boehringer Ingelheim Corporation (Ridgefield, CT) and a member of the Boehringer Ingelheim group of companies.
The Boehringer Ingelheim group is one of the world's 20 leading pharmaceutical companies. Headquartered in Ingelheim, Germany, it operates globally with 145 affiliates and more than 42,000 employees. Since it was founded in 1885, the family-owned company has been committed to researching, developing, manufacturing and marketing novel products of high therapeutic value for human and veterinary medicine.
For Boehringer Ingelheim—and its employees—carrying a good share of social responsibility is an important component in its business culture. Both global commitments in social projects and properly caring for all its employees are included. Respect, equal opportunity, and the balance of career and family life form the basis for mutual cooperation. And, environmental protection and sustainability are always the main focus during any of Boehringer Ingelheim’s undertakings.
In 2010, Boehringer Ingelheim posted net sales of approximately $16.7 billion (about 12.6 billion euro) while spending almost 24% of net sales in its largest business segment, Prescription Medicines, on research and development.
For more information, please visit us.boehringer-ingelheim.com and follow us on Twitter at twitter.com/boehringerus.
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